About Gap
In 1959, Don Fisher, a California commercial real estate broker specializing in retail store location, was a social friend of Walter “Wally” Haas Jr, President of Levi Strauss & Co.Fisher was inspired by the sudden success of ‘The Tower of Shoes’ in an old Quonset Hut in a non-retail industrial area of Sacramento, California. that drew crowds by advertising that no matter what brand, style or size of shoes a woman could want it was at The Tower of Shoes.
